{"id":3,"date":"2014-04-03T00:11:27","date_gmt":"2014-04-03T05:11:27","guid":{"rendered":"https:\/\/2014.fayetteville.wordcamp.org\/sessions\/"},"modified":"2014-07-22T09:30:12","modified_gmt":"2014-07-22T14:30:12","slug":"sessions","status":"publish","type":"page","link":"https:\/\/fayetteville.wordcamp.org\/2014\/sessions\/","title":{"rendered":"Sessions"},"content":{"rendered":"\n\n\t
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\n\t\t\t\t\tFoundations of Google Analytics\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by Josepha Haden<\/a> in WP101.<\/p>\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t

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\n\t\t\t\t\tUsing Data to Design Killer Experiences for Your User\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by Dustin Williams<\/a> in Designer.<\/p>\t\t\t\t\t\t\t\t\t\t

We’ll explore why designers should be designing experiences for the user and not for the boss or themselves. Dustin will showcase tools that he used for User Research, A\/B Testing, Usability Testing, Prototyping, and Design. <\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t

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\n\t\t\t\t\tBlogging Journey – User Track\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by Dr. Margaret Rutherford<\/a> in User.<\/p>\t\t\t\t\t\t\t\t\t\t

Dr. Margaret Rutherford – This workshop will focus on the 3 different levels of change necessary for you to feel personally successful as a blogger. developing New Behaviors, Trusting the Power of Your Voice, and Identifying the Distinct Purpose of Your Blog. Sounds so formal! But its really developing new skills, confronting anxieties, and getting clear about what you are creating! I will use my own experience but will want to hear about yours as well! We will talk about it all in 40 minutes, with discussion about our journeys into blogging. <\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t

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\n\t\t\t\t\tWriting in WordPress: What to Keep In Mind – WP101\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by Jamie Smith<\/a> in WP101.<\/p>\t\t\t\t\t\t\t\t\t\t

Jamie Smith – Writing for online audiences is different from traditional writing in many ways. This WordPress 101 session will touch on several topics including the technical side such as tags vs. categories and beginner HTML formatting tricks; as well as keywords, length guidelines, grammar\/spelling, developing a voice and establishing editorial guidelines. Not sure what some of those words mean? Don’t worry, we’ll cover it!<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t

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\n\t\t\t\t\tQuick and Easy WordPress.com – WP101\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by Ben Pollock<\/a> in WP101.<\/p>\t\t\t\t\t\t\t\t\t\t

The session will cover the basics of using WordPress to create \u2014 for free \u2014 both blogs and conventional websites for personal and business projects. WordPress.com will be the basis of demonstrations to create a site then create individual pages and posts. WordPress.org details will be integrated into the presentation.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t

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\n\t\t\t\t\t“Wow” with Plugins – WP101\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by Paula Finch<\/a> in WP101.<\/p>\t\t\t\t\t\t\t\t\t\t

How to choose, install, activate, and add the wow factor using plugins on your WordPress website.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t

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\n\t\t\t\t\tGoogle Analytics – User Track\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by Josepha Haden<\/a> in User.<\/p>\t\t\t\t\t\t\t\t\t\t

(Knowledge\/Ability Level: 0 of 10)
\nIf there were an internet Bill of Rights, knowing what\u2019s happening on your site would be the number one item. This session will introduce you to Google Analytics. We\u2019ll learn the basic layout of the tool as well as foundational knowledge; definitions, how it works, and the best reports for beginners. Josepha Haden of Haden Interactive leads the session.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t

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\n\t\t\t\t\tRelationship Marketing for Your Blog – User Track\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by Kim Herrington<\/a> in User.<\/p>\t\t\t\t\t\t\t\t\t\t

Ever wonder why there are certain tight knit groups of influencers in your blog’s niche? What to infiltrate and leverage others popularity? relationship marketing is all about building communication and trust with influencers in your niche to increase your blog’s reach and brand awareness. This session covers what relationship marketing is, the basics of the process to build valuable blog relationships, and how to execute a plan to build your blog audience through relationship marketing. <\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t

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\n\t\t\t\t\tWordPress When You Mean Business – User Track\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by Rebecca Haden<\/a> in User.<\/p>\t\t\t\t\t\t\t\t\t\t

WordPress isn’t just for bloggers. With the right plugins, a WordPress website can not only provide the web presence your company needs, but also help you organize a lot of the the back office stuff. Explore some all-business plugins. <\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t

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\n\t\t\t\t\tWhy Your Design Sucks: Psychology of Design – Designer Track\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by Eric Huber<\/a> in Designer.<\/p>\t\t\t\t\t\t\t\t\t\t

Tips, Stats, and Psychology for Design<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t

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\n\t\t\t\t\tSky\u2019s the Limit: A Content-First Approach to Responsive Design – Designer\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by Sky Shabatura<\/a> in Designer.<\/p>\t\t\t\t\t\t\t\t\t\t

I will give a brief introduction to responsive design and talk about mobile-first and content-first approaches. I will then go into other factors that need to be taken into consideration when creating a responsive template, such as typography, font size, image sizes, spatial relationships, assumptions about user content. Finally, I will show how these considerations can all be put together to take the guess work out of creating a default responsive page template in WordPress.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t

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\n\t\t\t\t\tHow I lost $100,000, Mistakes Made By A WordPress Developer – Designer\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by James Lane<\/a> in Designer.<\/p>\t\t\t\t\t\t\t\t\t\t

Description coming soon. <\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t

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\n\t\t\t\t\tOh The Places You’ll Go Using SEO – User\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by Valerie Cudnik<\/a> in User.<\/p>\t\t\t\t\t\t\t\t\t\t

In this session on SEO, we’ll cover on-site optimization: what that means and why we do it. Then we’ll look at plugins and how to configuration them, and will walk through actually optimizing a couple of pages and posts using these plugins.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t

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\n\t\t\t\t\tFinding and Choosing A WordPress Theme – WP101\t\t\t\t<\/h2>\n\n\t\t\t\t
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Presented by Angela Belford<\/a> in WP101.<\/p>\t\t\t\t\t\t\t\t\t\t